Your admissions team lives in Veracross. Your marketing team lives in HubSpot. But when the two don't talk to each other, families fall through the cracks — and your team wastes hours on CSV exports, manual data entry, and "can you just update the list?" requests.
The Veracross HubSpot Integration changes that:
Connect your teams, eliminate the busywork, and keep every family moving through the enrollment journey. Book a demo today 👉
As applications move through stages in Veracross, the matching deal records in HubSpot update to reflect that status — every day, automatically. Your admissions team can see exactly where each applicant stands, and your marketing team can see which campaigns are driving inquiries, started applications, and enrollments — without asking for a report every time.
Parent contact details, student information, and application progress are all connected in HubSpot — giving admissions staff a complete picture before every call or meeting. Marketing teams can see the full timeline, from first website visit or email click to submitted application, so they know which messages are working at every stage.
Skip the export–clean–import routine entirely. The integration handles bidirectional data flow between Veracross and HubSpot automatically, so your teams can launch campaigns, update records, and manage pipelines using the latest data — without waiting for someone to "update the list."
Use up-to-date deal stages to trigger reminders, thank-you emails, and task notifications in HubSpot — like following up on incomplete applications or missing documents. Build nurture journeys that automatically adjust based on application progress, so families always receive the right message, whether they've just inquired or are close to enrolling.
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$175
$1,750
Per Month Billed Annually
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| Real-time sync: HubSpot → Veracross |
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| Daily application status sync: Veracross → HubSpot |
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| Automatic deal stage updates |
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| Parent & student record mapping |
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| Intelligent duplicate handling |
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| Error logging & retry mechanism |
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| HubSpot Workflows compatibility |
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| Custom properties support |
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| Smart list & segmentation support |
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