Veracross HubSpot Integration

Seamlessly sync admissions data between Veracross and HubSpot to unite your enrollment and marketing teams.

Stop Managing Two Systems. Start Running One Enrollment Engine.

 

Your admissions team lives in Veracross. Your marketing team lives in HubSpot. But when the two don't talk to each other, families fall through the cracks — and your team wastes hours on CSV exports, manual data entry, and "can you just update the list?" requests.

The Veracross HubSpot Integration changes that:

  • Real-time sync — Parent and student records created or updated in HubSpot are pushed to Veracross automatically, with no manual re-entry
  • Daily application status updates — Application progress from Veracross flows back into HubSpot as deal stage changes, every single day
  • A single view of every family — Admissions and marketing teams work from the same, up-to-date data — no more version conflicts or stale lists
  • Built-in reliability — Error handling, conflict resolution, and comprehensive logging keep your data clean without constant oversight

Connect your teams, eliminate the busywork, and keep every family moving through the enrollment journey. Book a demo today 👉



 


Everything Your Admissions and Marketing Teams Need, Finally Connected

Automatic Sync of Parent & Student Records

New inquiries and updates captured in HubSpot — from forms, calls, or events — automatically appear in Veracross. Every campaign lead flows straight into the admissions process, and your registrars never have to key in the same family's details twice.

Applicant Field Map-2

Live Application Status in HubSpot

As applications move through stages in Veracross, the matching deal records in HubSpot update to reflect that status — every day, automatically. Your admissions team can see exactly where each applicant stands, and your marketing team can see which campaigns are driving inquiries, started applications, and enrollments — without asking for a report every time.

Deal Properties Update-1

A Single View of Each Family's Journey

Parent contact details, student information, and application progress are all connected in HubSpot — giving admissions staff a complete picture before every call or meeting. Marketing teams can see the full timeline, from first website visit or email click to submitted application, so they know which messages are working at every stage.

Parent Field Map

No More CSVs or Double Data Entry

Skip the export–clean–import routine entirely. The integration handles bidirectional data flow between Veracross and HubSpot automatically, so your teams can launch campaigns, update records, and manage pipelines using the latest data — without waiting for someone to "update the list."

Complete Map

Timely, Personalized Follow-Ups

Use up-to-date deal stages to trigger reminders, thank-you emails, and task notifications in HubSpot — like following up on incomplete applications or missing documents. Build nurture journeys that automatically adjust based on application progress, so families always receive the right message, whether they've just inquired or are close to enrolling.

Sync rules on Mapping-3

Built for Busy Admissions Seasons

When inquiry and application volumes spike, the sync keeps your systems aligned in the background, reducing manual workload exactly when your team is at its busiest. Marketing campaigns keep running. Admissions pipelines stay current. No lag, no panic.

SS - 5 Trigger automated messages (1)

Plans & Pricing

Save 20%
Annual Monthly
$175
Per Month Billed Annually
Real-time sync: HubSpot → Veracross green tick
Daily application status sync: Veracross → HubSpot green tick
Automatic deal stage updates green tick
Parent & student record mapping green tick
Intelligent duplicate handling green tick
Error logging & retry mechanism green tick
HubSpot Workflows compatibility green tick
Custom properties support green tick
Smart list & segmentation support green tick

Wish to see Veracross HubSpot Integration in action? Book a demo.