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      The Niswey Blog

      Our take on the whys and hows of digital marketing. Also, a peek into our cultural ethos and efforts to find marketing lessons in popular culture.

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      b2b-marketing-strategies-abm
      15
      August 2016

      B2B Marketing Strategies: Time for Account Based Marketing?

      It is finally here. A way of working that brings down the walls between sales and marketing in B2B companies. That makes them work with each other
      Suma EP
      letter-inbound-marketer
      24
      April 2016

      Letter to an Inbound Marketer

      Dear friend,
      Suma EP
      Inbound Marketing Strategies from Kung Fu Panda 3
      02
      April 2016

      Inbound Marketing Strategies from Kung Fu Panda 3

      Around here you will find a blog on lessons from the two earlier Kung Fu Panda movies. And now that we have seen the third, there are some more
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      when-you-get-a-heartache
      01
      February 2016

      When you get a heartache…

      Sometimes we get heartaches because of clients who we think are being unreasonable to us. The team working for the client works patiently,
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      how-niswey-became-the-digital-marketing-partner-of-drupalcon-asia
      20
      January 2016

      How Niswey Became the Digital Marketing Partner of DrupalCon Asia

      In 2011, Niswey’s client Srijan led the efforts to conduct the first ever DrupalCamp in Delhi. The event had Dries Buytaert, the founder of Drupal,
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      niswey-key-milestones-2015
      20
      December 2015

      Key Milestones of 2015: The Big 5

      On the surface, things don’t seem to have changed a lot at Niswey. We are still the same size team inhouse. We are still in the same office. We still
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      storytelling lessons tamasha
      09
      December 2015

      Lessons in Storytelling from Tamasha

      Tamasha, the movie starring Ranbir Kapoor and Deepika Padukone, uses a different approach to storytelling than what is usually tried, tested and has
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      The New Digital Marketing Challenges
      12
      October 2015

      The New Digital Marketing Challenges

      It’s an interesting time for Niswey. We have managed to change the quality of leads we generate from the website; they are closer to what we have
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      daniel-pinks-inbound15-keynote
      12
      September 2015

      Daniel Pink’s INBOUND15 Keynote

      Daniel Pink’s was the final keynote at INBOUND15. Many were sorry that they missed his talk as they had flights to catch. While many waited eagerly
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      Niswey
      Niswey delivers business automation solutions. We are a HubSpot Diamond Partner and a monday.com Certified Partner. We map out your journeys for marketing, sales, and business operations, and translate them into automated systems using powerful tools like HubSpot and monday.com.
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