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      The Niswey Blog

      Our take on the whys and hows of digital marketing. Also, a peek into our cultural ethos and efforts to find marketing lessons in popular culture.

      blogclosing-skills-gap-cultivate-inbound-marketing-sales-workforce (1)
      11
      November 2016

      Closing the Skills Gap: How to Cultivate Your Inbound Marketing & Sales Workforce

      One of the biggest challenges that has hindered the digital transformation of companies is the lack of digital skills among their employees. Nate
      Akhil Saxena
      anna kendrick at inbound16
      11
      November 2016

      Anna Kendrick and Social Media at INBOUND16

      The gorgeous and amazingly talented Anna Kendrick took to the INBOUND16 stage to discuss how social media has had an impact on her life. Anna has
      Daizy Jain
      serena-williams-inbound16-spotlight
      11
      November 2016

      Serena Williams' INBOUND16 Spotlight

      After waiting for almost 25 minutes in anticipation, when the Serena Williams‘ INBOUND16 Spotlight finally started, people could hardly contain their
      Sannidhya Baweja
      daryn smith agency pricing packaging
      11
      November 2016

      The Key Ingredient to Agency Pricing & Packaging

      Pricing and packaging services is a massive challenge for almost every marketing agency. Daryn Smith, co-founder of MPULL, an inbound marketing
      Boris Poonia
      Bust Through LinkedIn Myths and Generate Leads
      10
      November 2016

      Bust Through LinkedIn Myths and Generate Leads

      Viveka Von Rosen is rightly called @LinkedInExpert . In her INBOUND16 session, she busted some common LinkedIn myths and provided some great tips on
      Deepak Bisht
      managing-millennials
      10
      November 2016

      Managing Millennials by Drew McLellan and Susan Baier

      Drew McLellan of Top Dog, MMG/Agency Management Institute, and Susan Baier, Owner of Audience Audit, took the stage in the morning to share the
      Madhura Birdi
      conversion-rate-optimization-best-practices
      10
      November 2016

      Conversion Rate Optimization: How to Get It Right

      On Day 2 of INBOUND16, Gabriel Wahhab led an interesting session on demystifying conversion rate optimization (CRO), in the context of inbound
      Nilanjana Dey
      elements-ad-agency-business-plan
      10
      November 2016

      Essential Elements of an Ad Agency's Business Plan

      Day 2 of INBOUND16 and this was the first session of the day. Jody Sutter covered 8 Essential Elements of an Ad Agency’s New Business Plan
      Sannidhya Baweja
      build-brand-authority-using-video
      10
      November 2016

      Build Your Brand Authority Using Video

      Trust me when I say this session, Build Your Brand Authority Using Video, by Amy Schmittauer had the maximum number of anticipatory tweets by far for
      Sannidhya Baweja

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      Niswey
      Niswey delivers business automation solutions. We are a HubSpot Diamond Partner and a monday.com Certified Partner. We map out your journeys for marketing, sales, and business operations, and translate them into automated systems using powerful tools like HubSpot and monday.com.
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