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      The Niswey Blog

      Our take on the whys and hows of digital marketing. Also, a peek into our cultural ethos and efforts to find marketing lessons in popular culture.

      INBOUND 2018

      not-so-sexy-marketing-building-creative-campaigns-for-complex-products
      10
      September 2018

      Not So Sexy Marketing: Building Creative Campaigns for Complex Products

      Coming up with creative campaigns can be a tough job when you’ve got a product that’s not only complex but “boring” as well. In Hubspot’s INBOUND18
      Daizy Jain
      inbound18-gabriella-pereira-on-how-to-unleash-your-brands-storytelling-superpowers
      08
      September 2018

      INBOUND 2018: Gabriella Pereira on How to Unleash Your Brand’s Storytelling Superpowers

      Gabriella Pereira made us ask a lot of questions about how we perceive storytelling and branding. From Harry Potter to Toy Story, her session had it
      Simran Sakshi
      inbound-2018-gaetano-dinardi-explains-how-anyone-can-build-a-high-velocity-lead-generation-machine
      07
      September 2018

      INBOUND 2018: Gaetano DiNardi Explains How Anyone Can Build a High Velocity Lead Generation Machine

      Gaetano DiNardi, VP marketing of Sales Hacker, thinks that anyone can hack sales.
      Simran Sakshi
      7-key-steps-to-creating-contagious-content-that-moves-the-sales-and-marketing-needle
      07
      September 2018

      INBOUND 2018: 7 Key Steps To Creating Contagious Content That Moves The Sales And Marketing Needle

      Building trust with customers is the key to growing your business.
      Simran Sakshi
      branding and community building
      07
      September 2018

      INBOUND 2018: Julie Rice on Branding and Community Building

      Day 2 of Inbound 2018 ended with the final session by Julie Rice, Co-founder of SoulCycle and Chief Brand Officer of We Work. An inspiring lady,
      Simran Sakshi
      inbound-2018-what-they-dont-teach-you-about-conversion-optimizations-secrets-from-the-frontlines
      07
      September 2018

      INBOUND 2018: What They Don’t Teach You about Conversion Optimizations: Secrets from the Frontlines

      According to Google, only 10% of A/B tests are successful! So how do we steer our best salesperson, our website, in the right direction? What do we
      Daizy Jain
      inbound-2018-how-to-become-an-inbound-sales-ninja-by-nick-salvatoriello
      07
      September 2018

      INBOUND 2018: How to Become an Inbound Sales Ninja by Nick Salvatoriello

      When was the last time you tracked and maintained your quarterly objectives and key results? Nick Salvatoriello believes it is one of the core
      Simran Sakshi
      shonda-rhimes-on-negotiation-netflix-and-not-being-afraid
      06
      September 2018

      INBOUND 2018: Shonda Rhimes on Negotiation, Netflix and Not Being Afraid

      Day 2 at the Inbound 2018 had a packed house of twenty thousand people excitedly waiting for the Hollywood powerhouse, Shonda Rhimes! People cheered
      Simran Sakshi
      inbound-2018-the-brian-dharmesh-keynote
      06
      September 2018

      INBOUND 2018 – The Brian & Dharmesh Keynote

      It’s time for ‘the’ keynote of the year, the one that all inbound marketers look forward to. Partly because they are interested in where “inbound
      Nilanjana Dey

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      Niswey
      Niswey delivers business automation solutions. We are a HubSpot Diamond Partner and a monday.com Certified Partner. We map out your journeys for marketing, sales, and business operations, and translate them into automated systems using powerful tools like HubSpot and monday.com.
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